In this episode of The Revenue Marketing Report we speak with the @mktg_queen herself, Alex Stanton, Director of Demand Gen at WorkWave. She answers questions about attribution like: How much is too little? When is it too much? And if you’re new to it all — where do you start?
Based out of New York City, Alex is the Director of Demand Generation at
Revenue Marketing Report
The Full Podcast Interview with Alex Stanton
Get the Guide to Attribution in 2019: The Rise of Chain-Based Attribution
Find out how machine learning is changing the way marketing teams implement attribution in 2019.