Turn Your Marketing Automation Platform into a Powerful Account Based Marketing Machine
The premise of Hybrid ABM is simple: Run demand generation and ABM side-by-side to get the revenue impact of targeted high-value accounts while still capturing inbound leads that have the potential to close quickly.
But Don't Take Our Word For It
"Taking a Hybrid ABM approach allowed us to scale our ABM & Inbound strategies together using our existing MarTech stack ensuring the proper visibility to properly attribute our efforts with pipeline and revenue... and stay well under budget."
VP of Product Growth
“CaliberMind’s ABM Converter™ allows us to implement ABM in days not months, enrich leads with account data, easily identify high-value prospects and reduce research time for sales - all of this for a fraction of the cost of an ABM platform.”
Director of Marketing Operation