TUESDAY, APRIL 2nd 9-11am // WEWORK 1440 G St NW

Washington DC Revenue Marketing Meetup

Join your DC area B2B marketing peers at this invite-only meetup. Designed for an in-depth discussion on the challenges, best practices, and execution on the ABM topics that are important to you. Request an invite:

 
WHO's COMING

Current DC Lineup 

helen-verizon

Helen Abramova
Marketing Technology Lead, Verizon Enterprise Solutions

moni-oloyede-fidelis

Moni Oloyede
Marketing Ops, Fidelis

eric-eden
Eric Eden
CMO, Receipt Bank
stacy-taylor
Stacy Taylor
Digital Marketing Director, Carousel Industries
peiliao

Peggy Pei-Hsuen Liao
Marketing, Decisiv

david-goodman
David Goodman
Digital Marketing, EVERFI
tina-rodell
Tina Rodell
Partner Marketing, Sage
cathey-cromley
Cathy Cromley
Sr Marketing Mgr, Quest Software
chris-calibermind

Chris Nixon
VP Marketing, CaliberMind

WE'LL VOTE ON THE TOP 2 TO DISCUSS 

ABM Mindshare Topics 

Suggested Topic #1

Organization Alignment

How do you align marketing and sales? What about the rest of the organization? C-Suite and executives?

Suggested Topic #2

The Customer Journey

How do you map out and understand what your customers are trying to tell you? 

Suggested Topic #3

Measuring Engagement

How do you track engagement across the entire customer journey? What’s the best way to score engagement?

Suggested Topic #4

ABM Effectiveness

How do you measure success? How can you measure ABM and Demand side-by-side? What about attribution?